How to Setup your Remarketing Pixels
Adding your custom remarketing pixels to your landing pages is crucial for building effective retargeting audiences from your paid ad accounts. By embedding these pixels, you can track visitor behaviour on your landing pages and serve targeted ads to users who have interacted with your content. This helps enhance your advertising efforts by reaching potential customers who have already shown interest in your offerings.
In this guide, you will learn how to set up your remarketing pixels, enabling you to leverage audience data and improve your retargeting strategies.
Getting Started with Setting up your Remarketing Pixels:
To get started, navigate to “Settings,” and select “Campaign Settings”.
To add a remarketing pixel, click the “Add” button on the Remarketing Pixels tab. A pop-up will appear showing any existing pixels. Click the “Add Pixel” button to create a new one.
Select your pixel type from the dropdown menu (e.g., Facebook). Enter a pixel name, paste your pixel script from your paid ad account, and then click “Save Pixel.”
If you want to remove a pixel from your settings, simply click the delete icon to remove it.
You will then be able to use these remarketing pixels in your campaign settings.
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